Insightful ramblings; sideline passion projects; even a little insider industry knowhow...
Welcome to the 360nz Blog!
We love to help our clients achieve their objectives, and we’re thrilled when we get to help them celebrate their successes. Drowning Prevention Auckland (DPA) took away the 2019 NZ Recreation Aquatic Innovation Award for their new and New Zealand first e-learning platform.
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Managing Moving Parts…
With so many different platforms, channels, and technology offerings by specialist providers it can be hard to keep up with the latest online solutions. It’s understandable that some people are overwhelmed by the options when they want to increase their digital marketing activity.
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The importance of good content cannot be overlooked. Whether it’s written, verbal, visual, or experiential, it all evokes an emotional response. This can be positive or negative. We’ve written about the first impression your website can make on a potential customer and this is also true for every other brand touchpoint you control.
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When we work with customers on their e-learning projects, we choose to work with a hybrid Learning Management System (LMS) that allows cost-effective customisation of learning modules and course content. Think of it like a hybrid vehicle engine… maximum fuel efficiency without losing the torque of your 3L diesel.
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What if you could give your trainees an online learning experience that was as close as possible to being there in person?
E-Learning courses have come a long way from the days where people read the text and then ticked the multi choice answer box. Online training is becoming more common, less cost prohibitive and far more innovative. As a result, its effectiveness is also increasing.
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When people want to find a product or service these days, they jump straight online and search, just as they used to do with the Yellow Pages in the 90s.
Your website is therefore the first impression that these people have of your company.
How does your online presence stack up? Does it reflect the impression you would create if you met your potential customer in person?
It should.
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